Name Development | Name Strategy | Name Verification
The perfect brand name shapes identity – it supports and conveys your product, your business idea, your service or your company’s mission statement. An effective name is one that evokes the right associations and can be used internationally. It must be distinctive, succinct, memorable and legally watertight. A precisely tailored naming strategy will create guidelines for naming products and services and will reduce the complexity of large product portfolios, internally and externally.
Our strength as an international naming agency is in effectively supporting our clients in developing brand names, claims and name strategies. Our experience, together with our analysis and research services, will protect you from any nasty surprises. We will ensure that the name that is ultimately found will also work – in every respect.